21 Jun 2009
Factors that affect ranking in Google
Main factors that influence ranking of website in Google
Keyword Use Factors
- Keywords in a Title Tag
- Keywords on the website
- The ratio of the text of the site with the keyword
- A keyword in the H1 Tag
- Keyword in the domain name
- Keyword in URL
- A keyword in the H2, H3, H (x) Tags
- Keyword in Alt Tags and Image Titles
- Keyword in Bold / Strong Tags
- A keyword in the Meta Description Tag
- A keyword in the Meta Keywords Tag
- Attributes of the page
Link popularity in the middle of the structure of internal links
- Quality / related links to external sites / pages
- Age of document
- Number of indexed content
- Quality of content pages (as determined by the algorithm)
- Organization / hierarchy of the text (short or detailed description)
- Page update frequency
- The number of dividing quote in URL
- Accurate spelling and grammar
- Validation of html code (W3C Standards)
- The attributes of the site / domain
The overall link popularity of a site
- Age of site
- External link topic match to your site
- Frequency of new external links
- The history of the site – these parameters is measured: time spent on site, referrals from search engines, direct visits, bookmarks, etc.
- The credibility and the top of Google
- Expansion of the domain (edu, gov, us, ca, com, etc)
- The frequency of adding new pages to your site
- Number of queries to the site of all time
- Verification and validation of a site in the heart of Google Webmasters
- Attributes of external links
- Anchor text of external links
- Title of a page that refers to you
- Link age
- Text that surrounds link to your website
- Internal Page popularity among other pages.
- External links on the website
- Domain expansion of referring website (edu, gov, com, ca, co.uk, etc)
- Page Rank of referring website
Negative factors for the ranking of the site
- The server is often unavailable for googlebot
- The content is very similar or copied, and it is already in the index
- Your links lead to spam sites or sites of poor quality
- Duplication of title and Meta tags in multiple page
- Excessive use of keywords (Stuffing / Spamming)
- Participation in the exchange or actively selling links
- The server is very slow to respond.
- External links from spam sites
- Low level of visit
Popularity: 5% [?]
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Vivax.co.uk | Jun 2009 Factors that affect ranking in Google said:[...] Published with permit from webaddict.info [...]
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